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Privacy and data

Privacy Policy

This policy explains what data Novaverb collects, why we collect it, how we use it, and the choices customers have when using the platform.

Effective date July 3, 2026 Privacy contact support@novaverb.com

1. Information we collect

  • Account data such as name, email address, role, company, login activity, and plan information.
  • Workspace data such as domains, crawl settings, project names, team members, and user preferences.
  • Website and search data such as URLs, titles, metadata, headings, links, response codes, Search Console metrics, keyword assets, and reports.
  • Support and AI-assistant data such as questions, prompts, feedback, generated answers, and evidence references used to answer a request.
  • Technical data such as device information, browser type, IP address, cookies, logs, and security events.

2. How we use information

We use information to operate Novaverb, authenticate users, maintain workspaces, run crawls and audits, connect integrations, generate reports, answer support and AI-assistant requests, protect the service, prevent abuse, improve reliability, and communicate with customers.

3. Google Search Console and third-party integrations

When a customer connects an integration such as Google Search Console, Novaverb processes the connected data only to provide requested product features, such as search performance analysis, keyword mapping, crawl prioritization, and reporting. Customers can disconnect integrations from their account or workspace settings.

4. AI assistant and generated answers

NovaAssistant may use workspace data, crawl evidence, search metrics, standards, and customer prompts to generate answers, and includes supporting evidence when available. Your questions, prompts, the generated answers, and the evidence references used to answer them are stored on our servers and associated with your account, so your conversation history is available to you and syncs across your devices, and so we can operate, support, and improve the assistant.

We do not use your conversations or workspace data to train a shared or third-party AI model, and we do not use them to intentionally misrepresent facts or fabricate crawl evidence. If we ever introduce model training that uses customer content, we will disclose it and obtain any consent required before doing so. You can request deletion or export of your conversation history by contacting contact@novaverb.com.

5. Sharing and subprocessors

We do not sell personal information. We may share data with service providers that help operate hosting, security, analytics, email, payments, support, and AI infrastructure. These providers are listed or summarized on the Subprocessors page when applicable.

6. Retention

We keep data for as long as needed to provide the service, comply with legal obligations, resolve disputes, maintain audit logs, enforce agreements, and improve reliability. Customers may request deletion or export where applicable.

7. Security

We use administrative, technical, and organizational safeguards designed to protect data, including access controls, HTTPS, secure configuration, monitoring, and least-privilege operations. No online service can guarantee absolute security.

8. Your rights and choices

Depending on your location, you may have rights to access, correct, export, delete, restrict, or object to certain processing of personal data. You may contact contact@novaverb.com to make a privacy request.

9. International processing

Novaverb may process data in countries where we or our service providers operate. When required, we use appropriate safeguards for cross-border transfers.

10. Updates

We may update this Privacy Policy as the product, law, or operational practices change. Material updates will be reflected by updating the effective date and, when appropriate, providing additional notice.